Tips & Strategies
Growing a successful business happens when you start to look around and see what worked for others. The articles below offer a wealth of ideas, tips, and strategies are real lived experiences from business owners just like you.
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2024
if you’re like most solopreneurs, you probably have a ton of apps cluttering your screen, but how many do you really need for your business? Maybe it’s time to trim the list…
Want to sell premium products at a premium price? Yes, that’s the goal of every business, but the question is how to break into that market. Perhaps hi-fi can shed some light on how to get there.
For the majority of us, building a business happens without a manual, so I decided to start asking those who know a thing or two about it. Over the years, I have learned some fascinating things that…
Whether you are selling art, crafts, or consumables, pop-up fairs and shows can be the backbone of your business. Consequently, they are also a great way to find new customers.
2023
There are many benefits to hiring your kids to work in your business, but will these benefits apply to your business?
Not all small businesses need to struggle with inflation. Some can do very well, and even those that aren’t can change slightly to meet demands.
Don’t be this guy. Don’t work yourself to the bone late into the night to reach a large audience. Instead do this to grow your following.
So what made Warren Buffett so successful? Was it his amazing ability to note things others would simply forget? Want to know how he remembers things?
Could it be that the reason your website doesn’t convert is because you are not making a connection? Where are you on your website? Can your customers/clients trust you?
Most other websites don’t tell you what it’s really like to start a small business. Do a Google search and this is what you find: shady funnel sites trying to sell you a get-rich-quick scheme, or large media sites writing about businesses that have already made it big. So what if you are neither, where do you go for answers? That is where Business Owner Stories comes in. It is for the rest of us: the startups, the solopreneurs and the mom & pop shops. We highlight the real stories of starting a small business, the owners who make it happen, and how small businesses find success…
2022
Entrepreneurs think differently. When things don’t go their way, they pivot; they know who to work with and they visualize success. If your career is taking a bad turn, then think like an entrepreneur!
Forget all the doom & gloom that you’re hearing about inflation. Large companies are making important adjustments to survive and thrive, and there is no reason your small business can’t do the same.
After you leave your job, you need to decide what to do next and find a simple way to earn income. Fortunately, this is possible in a few simple steps…
Why are we talking about this on a blog about small businesses? Because small business owners should have one too. If you are a small business owner and haven’t created a tribe yet, then this article is for you.
College critics assume that students spend their days sitting through stuffy lectures, buried in books, and doing homework. It’s as if colleges had not evolved from Middle Age monasteries - this is a very narrow-sighted view.
Owners don’t always have time to attend conferences to network, but WonderCon was both a huge opportunity to do that and also a lot of fun!
What does it take to leave a steady job and join the gig economy? It requires a plan and consideration for your unique experiences. So what if you lack those?
2021
The most immediate and personal thing that hits you when you no longer work for a company, is the loss of social interaction. Naturally, our first instinct is to gravitate towards those more socially oriented sites. We must resist those tendencies, no matter how difficult.
The hiring process at most companies is long, tedious, and often unnecessarily difficult. It is so unpleasant that many people are opting to join the gig economy instead. If you need to hire qualified people, then don’t be that company.
There are often unintended associations with words that can do great harm to intended goals. The term side-hustle probably started with good intentions, but what it stands for now, is not what your business should be aspiring to.
Economists and politicians are intently focused on supply chain issues, but there is an unseen problem coming up from the consumer side of the economy that is impacting the service sector…
Many tech workers took to remote work during the pandemic. The tech industry quickly saw this as a cost-cutting option and worked to make it permanent for many workers. While this was welcomed by many, it came with pay cuts and other compromises.
While it does produce high levels of efficiency, Agile Management’s over-reliance on statistical data to manage people becomes problematic for the people being managed. It is a mistake to apply it to other fields outside of software development.
The entire gig workforce has grown under the pandemic. As such it is now is a growing percentage of the entire economy. Perhaps most importantly, it is becoming a respectable and accepted type of occupation, and no longer a fringe activity.
2020
Starting a business from scratch takes a website, a quick selling product, and of course customers, right? Not always. What if there was a way to start a business without having all those things up front?
No one likes losing a job, and this pandemic has been devastating to the job market, especially for those outside of tech fields. Tech fields, however have not been impacted the same way, and its permanence even during a global pandemic may be a good reason to consider switching careers
Designating gig businesses to the umbrella category of small businesses does them a tremendous disservice. Their needs are too different and this leaves them in obscurity in the shadow of all the much larger “small” businesses.
We can’t know how many skilled and experienced people will stay in the gig economy once the current crisis subsides. However, there is no denying that the basic need of people to earn a living will drive many people there until it does.
The gig economy may very well have doubled or tripled in a matter of a few short months. If only we could know by how much instead of focusing all our attention on corporate contractors for Uber and Doordash.
While many gig workers will see a drop in business during the pandemic, they are also best suited to recover after the virus recedes. The reason is because gig workers already know about uncertainty, change, and adaptability. It is what gig work is all about.
2019
It amazes me that there seems to be an incredible urge to rush a product to market. It's as if everyone is just chomping at the bit to get you to start your business, set milestones, and start generating revenue.
2018
Starting your own business can be a daunting task. It’s important to take some time to reflect on the journey to entrepreneurship. You have a dream or an idea and there are so many things to consider on the way to making it a reality.
The right photo can make the right connection with a client. The right photo on social media will influence the type and frequency of visitors that engage with us online. The right photo will help propel us past our competition.
Yes, it took some extra time for us to do this with our children, but there were so many benefits that we considered it an excellent investment of our time. Not only do our children understand our home-business a bit better now, but they can actually help out with things in case one of us is at a conference or doesn’t feel well.
Recently I attended a women’s entrepreneurship workshop sponsored by the Small Business Majority. It was held on the 26th floor of the historic Los Angeles City Hall. It was a half-day conference that brought women (and some men) together to learn and share from one another…
There is a lot of conversations online about the purpose and/or need for a college degree. We are squarely on the side of supporting a college education for everyone. That said, there is some push-back as to why we need college in the first place
One of our readers let us know that she earns extra income on the side by selling her photos. We were intrigued and so we inquired how easy this is. It turns out it is actually not too hard. The key is in having enough photos to sell.
This is a difficult time for many because financial obligations do not end when the summer comes and so these months are the source of much angst and trepidation. So, what else can adjuncts do? Here are some options.
Let’s see how highly successful people are motivated. I’m talking about people like Bill Gates, Michael Jordan, Richard Branson, Simone Biles, and Will.i.am. They have managed to be dynamos in their respective fields...